A Comprehensive Plan for new UK Legislation to Address the Full Scale of the Climate-Nature Crisis
With the UK Elections called in early 2024, we supported the CAN (Climate and Nature Bill) team by running their press office throughout a busy three-month period, providing media consultancy, press outreach across national and regional media, and creative support.
We supported Zero Hour's campaign for the Climate and Nature Bill through several key periods, including awareness-building in target constituencies across the UK and outreach to national media throughout the elections.
Alongside creative support–where we used famous Conservative campaigns from the 90s and flipped them for the nature crisis–we achieved coverage in publications such as BusinessGreen, Byline Times, edie, Guardian POLITICO, politics.co.uk and several pieces of key coverage in regional media amounting to over 8million MUU.
Our work saw us support a key piece of creative action outside Parliament where over 1,000 climate scientists signed a letter to call on MPs to back the bill.
Learn more: https://www.zerohour.uk/climate-and-nature-bill/
"It's fantastic to work with Kibbo Kift Agency not only because of their knowledge of environmental issues and the sector but also because of their passion. KKA is dedicated to making change happen, which comes across in their work—they're not an agency going through the motions; KKA also deeply cares about the briefs they deliver. ZH worked with KKA during a critical period—the recent general election—which, due to the speed of the announcement, meant thinking on our feet and moving together fast and responsively! KKA was involved at all levels of ZH's communications outreach—to garner local press in key constituencies during the election (developing outreach with local people and scientist stakeholders), as well as pitching to national press and broadcast and developing a creative project to call on the new PM, Keir Starmer, to prioritize restoring nature towards the end of the election."
Amy McDonnell
Campaign Director